Technology changes quickly. Great software businesses don’t. Proitzen invests in founders building products with staying power. Businesses with strong fundamentals, clear thinking, and the potential to become more valuable over time.
We’re interested in businesses that become stronger as they grow. Products customers rely on. Teams that understand their market. Companies with recurring revenue, healthy economics, and advantages that are difficult to replicate. We invest with a long horizon, backing operators who care about the quality of the business they’re building, not the multiple they’ll exit at.
Empowering market growth with clean technology that drives innovation, reduces environmental impact, and delivers long-term value adopted in 120+ countries to support smarter, sustainable transformation globally.
Empowering market growth with clean technology that drives innovation, reduces environmental impact, and delivers long-term value adopted in 120+ countries to support smarter, sustainable transformation globally.
Many great software companies begin as service businesses. We back teams with specialist expertise, strong customer relationships, and a clear path towards scalable products.
Not AI for the sake of AI. We look for businesses using it to solve genuine problems, remove friction, and build products people genuinely want to use.
Software built for one industry exceptionally well. We like businesses with deep customer understanding and products that become part of everyday operations.
Empowering market growth with clean technology that drives innovation, reduces environmental impact, and delivers long-term value adopted in 120+ countries to support smarter, sustainable transformation globally.
Many great software companies begin as service businesses. We back teams with specialist expertise, strong customer relationships, and a clear path towards scalable products.
Many great software companies begin as service businesses. We back teams with specialist expertise, strong customer relationships, and a clear path towards scalable products.
Many great software companies begin as service businesses. We back teams with specialist expertise, strong customer relationships, and a clear path towards scalable products.
Proitzen is the investment company of Niroj Sri. Before investing in technology businesses, he spent more than a decade building them. As the founder and CEO of Helppli, he’s worked alongside founders, customers, and growing teams to build software, scale operations, and navigate the realities of running a technology company.
That experience shapes every investment we make. We invest our own capital, take a long-term view, and enjoy working with founders who care about building exceptional businesses.
Whether you’re raising capital, looking for a strategic partner, or simply want to share what you’re working on, we’d love to hear from you.
